SEASON 1

The billion-dollar question of corporate giving

Businesses give billions to not-for-profits every year. But what if the way you donate hurts instead of helps?

“Problems are not solved and poverty exists and will exist forever because interventions are very traditional. Sometimes, funds are not flexible enough to make people innovate.”

Nadia Campos
iDE Global
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Who it’s for

Your business makes donations to a nonprofit, or plans to do so.

1 thing you’ll get out of it

Avoid creating roadblocks to impact by the way you give.

Why it matters

To make the biggest impact you can with your donation.

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The link between the billions of dollars that businesses are giving and impact is not straightforward. In many cases, corporate donors may hinder instead of help. Businesses that are giving need to ask some fundamental questions about the impact they are making, and what they can do to make sure they are not contributing to funder-created roadblocks.Is your business clear on what “impact” means?

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SEASON 1
EPISODE 8

Is unrestricted funding the way forward?

This is part two of our series on the billion-dollar question of corporate giving. Businesses give billions to not-for-profits every year. But what if the way you donate hurts instead of helps? In this episode, we look at unrestricted funding as an alternative corporate giving model: with case studies about social enterprise Thankyou and nonprofit iDE Global. The episode features insights from interviewed guests Peter Yao (Thankyou), Nadia Campos (iDE Global) and Andrew Davies (B Lab).

SEASON 1
EPISODE 2

Episode 2 "Title"

This is part two of our series on the billion dollar question of corporate giving. In this episode, we look at...

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Latest episode

SEASON 1
EPISODE 1

Do buy one, give one programs work?

This is part one of our series on the billion dollar question of corporate giving. In this episode, we look at one particular giving model: buy one, give one. We explore the story of TOMS shoes, and the benefits and drawbacks of one-for-one and other in-kind donation models, for businesses and their nonprofit partners.

SEASON 1
EPISODE 2

Episode 2 "Title"

This is part two of our series on the billion dollar question of corporate giving. In this episode, we look at...

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All fired up and ready to take action?

Find out where to focus your efforts towards getting out of this Pickle.

1. Impact over activities or input

Allow room in the budget for the nonprofit to undertake reporting, and be clear on what they are measuring.

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“...The donor wanted big numbers. They said that was good enough, to include the number of people that have interacted with the marketing material. I said, that is not deep enough.”

Nadia Campos
iDE Global
2. Grantee centric model

Put in the time to listen to grantees and understand their approach. Seek to explore their own preferences for funding.

“For too long, we (the corporate sector) have gone in with our own agenda, like a brand leverage promotion. Saying can we maximize CSR or good governance with our brand and tying that to more sales?”

Peter Yao
Thankyou
3. Giving is not a trade-off

How else can your business work for equality, and have a positive social and environmental impact through its core operations?

"...a robust sustainable and governance framework within a business is a really strong risk management framework for the long term."

Andrew Davies
B Lab Australia NZ

Tools for taking action

Find out where to focus your efforts towards getting out of this Pickle.

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Featured in our research

To bring you this Pickle topic we went deep into the research across sectors, topics, regions and more. Here's some top picks from our research.  Find all the stats, case studies and sources we use.

Developing a theory of change

A theory of change is a tool to help you describe the need you are trying to address, your outcomes, and your activities.

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2 in 5 nonprofits receive untied funding

CEP found only a small percentage of nonprofits received multi-year unrestricted funding. For those that did, it made up less than a quarter of their funding.

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The road out of poverty

The UNDP's Multidimensional Poverty Index (MPI) charts the complex dimensions of the lives of people living in poverty.

United Nations Development Program
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