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You’ve heard of greenwashing, but have you heard of “green-hushing”? Businesses are keeping their sustainability targets under wraps, but we think the more they can share, the better.
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You’ve heard of greenwashing, but have you heard of “green-hushing”? A growing number of companies are backing up their emissions commitments with science based targets, but a quarter don’t plan to talk about them. That’s what South Pole’s new research has found, covering 1200 companies from 12 countries and 15 sectors.
Our take? The more businesses that share their learnings and acknowledge the gap between where they are and where they’re aiming - in specific terms and with measurable targets - the better.
In part 2 of our packaging series, we take a closer look at the claims and terms that we see often written on or said about packaging, like recyclable, recycled content, reusable, biodegradable... and try to demystify what they mean in practice. We give some advice to businesses about how they can tell customers what to do with packaging once it's in their hands.
We also share another framework to help businesses improve their packaging approach from the Cradle to Cradle Products Innovation Institute, with an example about the world's largest cosmetics company, L'Oreal.
The Business Pickle is here for leaders ready to do good.
Research, case studies, podcasts, toolkits, actions: everything to help you fast track doing business for good. We provide resources and strategic advice for teams to improve their impact.
Using business as a force for good is possible, but complicated. How is your business tracking when it comes to its social and environmental impact? Have you got a plan in place? Do you know where to focus your efforts? If you need a hand, get in touch for a quick chat about how we could help.
Using business as a force for good can be quite the pickle. While you want to balance profit with purpose, real-world challenges get in the way. We don’t have all the answers at The Business Pickle, but we sure have fun seeking them out.
No lectures or silver bullets. Just lessons learned, research uncovered, and experiences shared by some of the world’s brightest voices on making an impact through business.
Search Pickle research topics, listen to podcasts, see what topics are coming up or download our in-depth reports.
Is your business ready to level up on improving your impact? The Business Pickle is here to help.
We're always looking for case studies, experts and the latest studies to feature in our research, plus your thoughts and questions.