Podcast: The Business Pickle
Episodes diving into the research, unpacking how we can improve the impact that businesses are making in the world.
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Episodes diving into the research, unpacking how we can improve the impact that businesses are making in the world.
We'll review your information as part of our ongoing research.
This is part two of our series on the great packaging pileup: finding better ways to wrap up our goods. How can businesses improve their approach to packaging, maximising its value and eliminating waste? In this episode, we take a closer look at the claims and terms that we see often written on packaging or said about packaging, like recyclable, recycled content, reusable, biodegradable... and try to demystify what they mean in practice. We give some advice to businesses around how they can tell customers what to do with packaging once it's in their hands. We also share another framework to help businesses improve their packaging approach from the Cradle to Cradle Products Innovation Institute, with an example about the world's largest cosmetics company, L'Oreal.
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